The Wind River Visitors Council is joining tourism partners from throughout Wyoming and the country to celebrate National Travel and Tourism Week (NTTW) and the vital role the tourism industry plays in Fremont County. The theme for this year, #TravelForward will be celebrated May 7-13, 2023.
The Wind River Visitors Council is joining tourism partners from throughout Wyoming and the country to celebrate National Travel and Tourism Week (NTTW) and the vital role the tourism industry plays in Fremont County. The theme for this year, #TravelForward will be celebrated May 7-13, 2023.
In 2022, Wyoming welcomed 7.5 million overnight visitors who spent an estimated $4.5 billion throughout the state. That visitor spending also generated $247 million in local and state taxes, while 33,000 Wyoming jobs were supported by the tourism industry.
In Wind River Country – which encompasses Fremont County and the Wind River Indian Reservation – the travel and tourism industry includes lodging accommodations, food and drink, retail shops, guided recreation, fuel and more.
A few stats for Fremont County
- Fremont County welcomed 447,960 visitors for a total of 1,141,650 overnight stays in 2022
- Travel generated 1,520 jobs in Fremont County, a 6.2% increase from 2021
- Travelers spent $167 million in Fremont County in 2022, which was an increase of 3.9% from 2021
- Every $100 a visitor spends produces $42 in employee earnings
- The average length of stay in Fremont County is 2.5 days
- Top origin markets for visitors to Wind River Country include Colorado, Montana, Utah, Texas, Idaho, California, Nebraska, Minnesota, South Dakota and Florida
Looking ahead to the remainder of 2023, Americans are planning on traveling with many choosing to vacation in the U.S. Plus, research has shown that many travelers are looking for genuine experiences and authentic activities, which are found in abundance in Wind River Country.
“Our region is as genuine and authentic as they come, from cultural experiences to outdoor adventures and everything in between,” added Wilson.
While the organization largely markets Fremont County, the Wind River Visitors Council also participates in cooperative opportunities with the Wyoming Office of Tourism, supports local businesses and promotes recreating responsibly.
Learn more about Wind River Country at http://windriver.org.
